Thanks for making it easy! - Security Printing and Imaging -
Thanks for making it easy!

This week on my blog I am Guido De Terenza, the crime lord of deterrents, and I am starting off my counterfeit counterblog thanking all of you good people in brand owner land for making my job easier. Nothing makes Guido happier than a brand owner who hands over their brand without a fight.

Not that I'm unwilling to fight. I've got a few friends--the six foot tall, 260 pound, failed at pugilism and failed at the NFL type, who I could send by to "convince" you, but thanks to your indolence, satiety and/or smugness, well, I can use them for other purposes, like say cleaning my brand new Olympic size pool. Thanks for buying me that, by the way.

You see, today, as I am most grateful for a successful migration to the new Blogging platform, I am also most grateful to you wonderful brand owners employing static deterrents for your high-margin products. I know you think it's not possible to reproduce your lovely protection feature, but you forgot that I have a little friend in every company, even in the one you pay an extortionate rate for that "unbreakable" deterrent. And that friend, well, let's just say he needed a new car. Or not to die. Or not to have his daughter followed on the way home from school. I'll spare you the details. Needless to say, just as there's no security through obscurity, there's also no security by outspending the counterfeiter. You're only spending your margin.

 Thanks, Guido


Posted 05-31-2008 6:20 AM by StevenSimske
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