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5th Global Forum on Pharmaceutical AntiCounterfeiting

Reconnaissance International's 5th Global Forum on Pharmaceutical Anti-Counterfeiting is being held in Miami 24-26 February 2010. Details on the event, including submitting a paper and information on the sponsors, is available at: http://www.regonline...

Published 08-02-2009 4:32 AM by StevenSimske

Filed under: Counterfeiting, security printing, anti-counterfeiting, security, brand protection, Graphics of the Americas, Miami, Reconnaissance International, Miami Beach
Law of Power 4—Always Say Less Than Necessary

Continuing a reinterpretation of Robert Greene’s 1998 landmark, “The 48 Laws of Power”, I turn his Law #4 sideways (applying the law to the fighting of counterfeiting and other forms of fraud) and then turn it upside down (using the...

Published 07-22-2009 4:44 AM by StevenSimske

Filed under: variable data printing, security printing, deterrents, anti-counterfeiting, security, brand protection, VDP, counterfeit, 48 Laws of Power, Robert Greene, Coriolanus, Marcel Duchamp, caloric restriction, Peter Sellers, Louis XIV
Puzzling Advice From the FDA: Add Chemicals to your Drugs

The FDA is advocating the addition of chemicals to pharmaceuticals to improve the identification of counterfeits. http://www.in-pharmatechnologist.com/Industry-Drivers/FDA-advocates-food-pigments-and-flavours-to-combat-counterfeits/?c=JiBz%2FX6W897ybeGc6YCjow...

Published 07-16-2009 2:52 PM by StevenSimske

Filed under: security printing, deterrents, anti-counterfeiting, security, brand protection, pharmaceuticals, Pharma, FDA, counterfeit, Safety GS1, PCIDs, drug formulation
Law of Power 3: Conceal Your Intentions

In a continuing interpretation of Robert Greene’s 1998 bestseller, “The 48 Laws of Power” (Penguin Books), I turn it sideways (using the laws to fight counterfeiting and other forms of fraud) and then turn it upside down (using the laws...

Published 06-16-2009 7:34 PM by StevenSimske

Filed under: variable data printing, security printing, deterrents, anti-counterfeiting, security, brand protection, VDP, counterfeit, 48 Laws of Power, Robert Greene, Kissinger, Talleyrand, Fouché, Napoleon, Hamlet
Law of Power 2—Never Put Too Much Trust in Friends; Learn To Use Your Enemies

In 48 posts on this site, Robert Greene’s modern-day Machiavellian masterpiece on the principles of power, “The 48 Laws of Power” (1998, Penguin Books), is being turned sideways (using the laws to fight counterfeiting and other forms...

Published 05-31-2009 5:34 AM by StevenSimske

Filed under: variable data printing, security printing, deterrents, anti-counterfeiting, security, brand protection, VDP, counterfeit, 48 Laws of Power, Robert Greene
Law of Power 1—Never Outshine the Master

Robert Greene’s eclectic masterpiece on the ethics—or lack thereof—of success, “The 48 Laws of Power”, serves as the stimulus for a set of 48 blogs to come on how to use these laws in fighting fraud (turning his rules sideways...

Published 05-27-2009 5:35 AM by StevenSimske

Filed under: variable data printing, security printing, deterrents, anti-counterfeiting, security, brand protection, VDP, counterfeit, 48 Laws of Power, Robert Greene
First Year

A year ago, I entered the first post on this blog, entitled "first day". At that point, I made it clear that my writing (as is true of all non-Twitter writing) had a purpose, had an intent to influence. I have spent the past year--sometimes...

Published 05-05-2009 3:25 AM by StevenSimske

Filed under: security printing, security, brand protection, 48 Laws of Power, Robert Greene
Princeton ACM/IEEE Talk, April 16

I've been invited to speak to the Princeton area ACM/IEEE Computer Society meeting on April 16. The full invitation: PRINCETON ACM / IEEE-CS CHAPTERS APRIL 2009 JOINT MEETING Security Printing and Imaging: Stopping Counterfeit Products Counterfeit...

Published 03-17-2009 3:49 AM by StevenSimske

Filed under: security printing, anti-counterfeiting, security, brand protection, ACM, Princeton ACM, IEEE, Princeton
Price too good to be true? Then indeed it is...

I have spent the last two days at the Brand Protection conference here at the Graphics of the Americas ( http://www.graphicsoftheamericas.com/conferences/bpc.html ). With the world's economy in a tailspin, there have been numerous discussions of how...

Published 02-28-2009 3:28 PM by StevenSimske

Filed under: Counterfeiting, security printing, anti-counterfeiting, security, brand protection, EBay, theft, fraud, safety, counterfeit, Graphics of the Americas, Craigslist, Brand Protection Graphics of the Americas, Yahoo, retail
Stocking Stuffers II: Security Printing Acronyms and Getting Started

[Another whitepaper length summary of some related articles from this year's blog] PRACTICE Good Anti-Counterfeiting Techniques I have previously remarked that the approaches to counter counterfeiting depend on the relative mix of addressable and...

Published 12-30-2008 4:56 AM by StevenSimske

Filed under: Counterfeiting, variable data printing, security printing, anti-counterfeiting, security, brand protection, brand name, VDP, security VDP, printing, security deterrent, anagram, Security Variable Data Printing, safety
Stocking Stuffers I: Evolution Whitepaper

[Part one of whitepaper-length recap's from this year's blog] An Evolving Allegory As an allegory for security printing, I have borrowed the concept of pre-adaptation from evolutionary biology. In the next few blogs I will borrow much more extensively...

Published 12-30-2008 4:52 AM by StevenSimske

Filed under: security printing, anti-counterfeiting, security, brand protection, VDP, forensics, SVDP, RFID, Pre-adaptation, Darwinism, Innate Moving Target, Security Variable Data Printing, Convergent Evolution, Punctuated Equilibrium, Evolution, Change, Co-evolution, Stephen Jay Gould, Gutenberg, Niles Eldridge, cladogram
World Economic Forum Selects Four Track and Trace/Anti-Counterfeiting Companies

Recently, the World Economic Forum has selected 34 companies for special notice as "Technology Pioneers". Please see http://www.weforum.org/en/Communities/Technology%20Pioneers/index.htm The selections are based on the following criteria: "The...

Published 12-23-2008 3:35 PM by StevenSimske

Filed under: security printing, security, brand protection, Track and Trace, authentication, safety, ATT, World Economic Forum, product safety, supply chain visibility, Mojix, TraceTracker, global exchange, consumer empowerment, Technology Pioneer, MPedigree, product recall, product freshness
An Evolving Analogy, Part V: Punctuated Equilibrium

The final section of the security printing/evolution allegory is punctuated equilibrium. Punctuated equilibrium is an evolutionary biology hypothesis largely attributable to Niles Eldridge and Stephen Jay Gould in 1972. The theory states that species...

Published 11-29-2008 6:44 AM by StevenSimske

Filed under: security printing, anti-counterfeiting, security, brand protection, VDP, forensics, SVDP, RFID, Pre-adaptation, Darwinism, Innate Moving Target, Security Variable Data Printing, Convergent Evolution, Punctuated Equilibrium, Evolution, Change, Co-evolution, Stephen Jay Gould, Gutenberg, Niles Eldridge, cladogram
An Evolving Analogy, Part 4: Survival of the fittest, modification, teleology, progress and complexity

Survival of the fittest One of evolution’s tautologies is survival of the fittest. Whatever is best fit to survive, survives. Whatever survives is, by extension, fittest to survive. A lot like que será, será—whatever will be, will be. Sure, we get it...

Published 11-05-2008 6:45 PM by StevenSimske

Filed under: security printing, anti-counterfeiting, security, brand protection, VDP, forensics, SVDP, Pre-adaptation, Darwinism, Innate Moving Target, Security Variable Data Printing, Convergent Evolution, Punctuated Equilibrium, Evolution, Change, Co-evolution, Stephen Jay Gould, Social Darwinism, Complexity, Contingency
Pharmaceutical Commerce Webinar, November 18

In two weeks, I have the opportunity to participate in Pharmaceutical Commerce's webinar on "How Digital Printing Changes the Game for Packaging, Labeling, and Brand Protection". The link to register for the webinar is: http://events.newanglemedia...

Published 11-04-2008 4:58 AM by StevenSimske

Filed under: security printing, brand protection, Supply Chain, VDP, pharmaceuticals, SVDP, packaging, labels, digital printing, Webinar, pharmaceutical commerce

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5th Global Forum on Pharmaceutical AntiCounterfeiting

Law of Power 4—Always Say Less Than Necessary

Puzzling Advice From the FDA: Add Chemicals to your Drugs

Law of Power 3: Conceal Your Intentions

Law of Power 2—Never Put Too Much Trust in Friends; Learn To Use Your Enemies

Law of Power 1—Never Outshine the Master

First Year

Princeton ACM/IEEE Talk, April 16

Price too good to be true? Then indeed it is...

Stocking Stuffers II: Security Printing Acronyms and Getting Started

Stocking Stuffers I: Evolution Whitepaper

World Economic Forum Selects Four Track and Trace/Anti-Counterfeiting Companies

An Evolving Analogy, Part V: Punctuated Equilibrium

An Evolving Analogy, Part 4: Survival of the fittest, modification, teleology, progress and complexity

Pharmaceutical Commerce Webinar, November 18