Sorry it’s been a few weeks since my last post… my family and I took some time to visit the great state of Maine…. specifically Bar Harbor, what a great place I highly recommend it for a relaxing and fun filled time. That being said, I just viewed the latest 3-Minute Ad Age post from Brian Reich the...
Posted to
The Changing Face of Digital Media & Marketing
by
Scott Berg
on
09-09-2008
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Filed under: HP, marketing, Scott Berg, radio, advertising, media, Hewlett Packard, tv, interactive, web site, marketer, newspaper, ROMI, efficiency, CMO, Messaging, agency, Kellogg on Advertising & Media, Media Rules, 3 Minute Ad Age, Ad Age, Brian Reich, Bobby Calder
I notice this article from Media in Canada, showing an 8.3% increase in radio advertising in radio advertising in Canada for the upcoming Q308 time period. The industries with biggest increases included: Restaurants, Alcoholic Beverages, Financial Services, Retail and Automotive. What’s great to hear...