I can't believe that I have been blogging a year! I'm not a super-blogger by any means and certainly don't have the volume of posts that most bloggers do, but I'm pretty proud that I've stuck with it a year. It has been challenging, interesting, and a very positive experience overall...
I was catching up on my reading last night and happened to read Al Ries’s Column “Metric Madness: Running biz by the numbers is just not logical” in the May 4, 2009 issue of AdAge. With all due respect, Mr. Ries makes an argument that marketing is to focused on math, ROI, etc. I’ll...
In a previous blog, http://www.communities.hp.com/online/blogs/ease-of-doing-business/archive/2008/11/20/disneyworld-does-it.aspx , I cite 5 rules for ease of doing business and improving customer experience. The 2 nd rule I cited was that you must “Evaluate your processes and procedures with #1(put...
I read an interesting post and related ebook by David Meerman Scott on why traditional marketing ROI measures lead to failure. His premise is that measuring marketing metrics such as number of sales leads captured and press mentions lead to the wrong behaviors and in some ways undermine one of the primary...
Posted to
Infrastructure Management Software Blog
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pspielvogel
on
01-12-2009
Filed under:
Filed under: Business Service Management, HP Operations Center, ROI, performance, consolidated operations, availability, BSM, IT dashboard, return on investment, metrics, Peter Spielvogel
I was exchanging emails with Dennis Howlett about his thoughts on improving EDS' blog. He posted an entry about this blog and so an e-mail discussion ensued. In the process of that discussion, he wondered what I thought about this article from Accounting Age magazine discussing an analysis by KPMG...
Too many times, I've seen organizations spend a great deal of time/money collecting information for no business reason. Just because it can be collected! They do this because one of the side effects (and expectations) of almost any process implementation is that metrics are collected about the deployment...