October 2007 - The Changing Face of Digital Media & Marketing -

October 2007 - The Changing Face of Digital Media & Marketing

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  • News Alert -- Nielsen to provide data for Google TV ads

    Interesting article on B to B Online about Nielsen now providing TV audience demo data for Google TV ads. I see this as another strategic move by Google to clearly provide advertisers with data and analysis which support transparency and insight. As I...

  • Facebook – The Latest Update

    Wow, I’ve been a Facebook guy for about 3 months now… how time flies when you’re making friends! The press on who might purchase or invest in Facebook has been fascinating to watch as well. But I continue to come back to “what is Facebook?” “Am I connecting...

  • Update from Singapore

    Well, I must apologize… I’ve been back from my worldwide trip for a few days and haven’t followed up on my thoughts on media in Singapore. So as I mentioned in my last blog entry… China has really changed, it’s growing in scope and media complexity and...

  • Changes in China

    It’s been nearly 3 years since I last was in Beijing. At that time, I was not impressed with the level unique media properties available compared with other parts of Asia Pacific e.g. Tokyo or Singapore. So I arrived in Beijing on Sunday for a couple...

  • Univision Taking the Lead with Digital Signal Consumer Communication

    I was reading USA Today and saw a story all of us in the media community should be concerned about….the FCC mandated change from analog TV signals to digital TV signals. Joe Uva, CEO of Univision is beginning a major online/offline campaign to educate...
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