Web Experience & SEO -

Black on White OR White on Black... part 2

Continued... Tweet this! My previous blog post was the first in a series of posts intended to explore what is (in my opinion) one of the greatest usability challenges of text-rich web sites: text color scheme. In my last post, I briefly discussed the...

Published 06-09-2009 7:14 PM by shaazia

Filed under: color, color wheel, Saturation, Michel Eugene Chervruel, Luminescence Contrast, luminescence, Simultaneous Contrast, user experience, contrast

Black on White OR White on Black... part 1

This series of blog posts will explore the question: What color fonts are best for the user experience. We will explore historical perspectives, the difference between ink and light, and the way our eyes respond to colors and contrast.

...

Published 06-02-2009 4:32 PM by shaazia

Filed under: font color, text color, reader experience, printing, readability, web experience, usability, newspapers

HP: geek-tech AND chic tech?!

It has been some time since I posted an update to this blog and much has happened in the last few months on the HP web site. We appear to have not done too badly over the last holiday season , some may even argue that we kicked ----! We released a new...

Published 02-11-2009 4:37 AM by nandini.nayak

Filed under: Web Design, HP products

More on the HP.com Home Page…

Posted by : Nandini Nayak In the spirit of Web 2.0 and the “ forever Beta ” concept, we are doing some additional testing on the US Home Page this week and in the upcoming weeks. Having gathered a full two months of data on the new design we are working...

Published 06-03-2008 8:55 PM by nandini.nayak

Filed under: Web Design, Web 2.0

Blog Platform Migration Notice

Posted by: Nandini Nayak and Tanya Vaughan We would like to inform you that all HP blogs will be migrating to a new and improved platform over the next week. Starting May 23 we will not be posting to our blog and won't be able to receive any comments...

Published 05-21-2008 7:40 PM by BlogArchive

SEO Standards – I’ll Jump on this Bandwagon

Posted by: Tanya Vaughan, Global SEO Manager, HP.com I just received the Summer edition of Search Marketing Standard magazine (which I love because it’s hard copy – thank you!) and was flipping through the pages when I stumbled across a quick article...

Published 05-20-2008 7:49 PM by BlogArchive

Filed under: Search Engine Optimization

New Home Page for HP.com now available to everyone.

Posted by : Nandini Nayak, Director, HP.com Site Design & Research I am glad to see some talk on the blog circuit regarding HP’s new US Home page which went into full production earlier this month. There are those who critique us from a visual perspective...

Published 04-21-2008 6:27 AM by BlogArchive

Filed under: Web Design

Google Site Search

Posted by: Tanya Vaughan, Global SEO Manager, HP.com First let me define Google Site Search in the context of this post. What I’m not talking about: (1) Embedding code into your site to enable Google site search on your site (2) using “site:domain.com...

Published 04-02-2008 7:37 PM by BlogArchive

Filed under: Search Engine Optimization

SEM, SEO, and On-Site Search Collaboration

Posted by: Laura Dansbury, Global Hp.com On-site Search Program Manager The last time I talked about collaboration between the 3 areas of search, I noted that the communication required between HP SEM, SEO, and On-Site search managers to prepare for a...

Published 03-26-2008 4:44 AM by BlogArchive

Hiring In-house SEOs and SEO Agencies

Posted by: Tanya Vaughan, Global SEO Program Manager, HP.com When I sit on panels at conferences and have conversations outside the panels I often get asked whether I think it's better to have an in-house SEO or an agency. My answer is always "both" but...

Published 03-24-2008 2:18 PM by BlogArchive

Filed under: Search Engine Optimization

Search day at eTail 2008 in Palm Springs

Posted by: Laura Dansbury, Global Hp.com On-site Search Program Manager Tanya, Vicqui Chan from the HHO store, and I recently attended the first day of eTail 2008 together. We presented the afternoon panel discussion on the 3 pillars of Search: SEO, Paid...

Published 02-26-2008 7:36 PM by BlogArchive

Filed under: Search Engine Optimization

Landing Pages - SEO vs SEM?

Posted by: Tanya Vaughan, Global SEO Manager, HP.com I recently read an article in Website Magazine entitled Landing Pages: SEO vs SEM , written by Aaron Kupferberg (it was on page 12 of the February edition for those of you who enjoy reading hard copy...

Published 02-14-2008 3:46 PM by BlogArchive

Filed under: Search Engine Optimization

Google Sitelinks-Why Won’t Google Let Us Designate Sitelinks for Our Domains?

Posted by: Tanya Vaughan, Global SEO Program Manager, HP.com Has anyone else tried using the Google Sitelinks feature in Google Webmaster Tools? I love the idea of it and as soon as I heard about it of course I ran out and submitted my requested edits...

Published 01-28-2008 6:44 PM by BlogArchive

Filed under: Search Engine Optimization

An updated home page design for HP.com!

We are testing an updated design for the home page of HP.com with a small percentage of users who come to the site. Some of you may have seen this already. Why are we doing this you ask? Well, a home page is never perfect and it is constantly under pressure...

Published 01-18-2008 10:06 PM by BlogArchive

Filed under: Web Design

Yahoo!'s Dynamic URL Rewrite

Posted by: Tanya Vaughan, Global SEO Program Manager, HP.com It’s the new year already – and 17 days in! I’ve been MIA on the blog front but not for lack of good intentions. I have a few topics in my head but carving out the time to jot them down requires...

Published 01-17-2008 8:49 PM by BlogArchive

Filed under: Search Engine Optimization

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Black on White OR White on Black... part 2

Black on White OR White on Black... part 1

HP: geek-tech AND chic tech?!

More on the HP.com Home Page…

Blog Platform Migration Notice

SEO Standards – I’ll Jump on this Bandwagon

New Home Page for HP.com now available to everyone.

Google Site Search

SEM, SEO, and On-Site Search Collaboration

Hiring In-house SEOs and SEO Agencies

Search day at eTail 2008 in Palm Springs

Landing Pages - SEO vs SEM?

Google Sitelinks-Why Won’t Google Let Us Designate Sitelinks for Our Domains?

An updated home page design for HP.com!

Yahoo!'s Dynamic URL Rewrite