Posted by: Tanya Vaughan, Global SEO Manager, HP.com I just received the Summer edition of Search Marketing Standard magazine (which I love because it’s hard copy – thank you!) and was flipping through the pages when I stumbled across a quick article by Tom Dahm on SEO Standards: Is Now the Right Time...
Posted by: Tanya Vaughan, Global SEO Manager, HP.com First let me define Google Site Search in the context of this post. What I’m not talking about: (1) Embedding code into your site to enable Google site search on your site (2) using “site:domain.com” commands in Google search boxes to see how many...
Posted by: Tanya Vaughan, Global SEO Program Manager, HP.com When I sit on panels at conferences and have conversations outside the panels I often get asked whether I think it's better to have an in-house SEO or an agency. My answer is always "both" but my recommendation is start with a good in-house...
Posted by: Laura Dansbury, Global Hp.com On-site Search Program Manager Tanya, Vicqui Chan from the HHO store, and I recently attended the first day of eTail 2008 together. We presented the afternoon panel discussion on the 3 pillars of Search: SEO, Paid Search, and On-site Search. It was a great experience...
Posted by: Tanya Vaughan, Global SEO Manager, HP.com I recently read an article in Website Magazine entitled Landing Pages: SEO vs SEM , written by Aaron Kupferberg (it was on page 12 of the February edition for those of you who enjoy reading hard copy - as I do - once in a while). It was an interesting...
Posted by: Tanya Vaughan, Global SEO Program Manager, HP.com Has anyone else tried using the Google Sitelinks feature in Google Webmaster Tools? I love the idea of it and as soon as I heard about it of course I ran out and submitted my requested edits to update the HP.com sitelinks to what we feel would...
Posted by: Tanya Vaughan, Global SEO Program Manager, HP.com It’s the new year already – and 17 days in! I’ve been MIA on the blog front but not for lack of good intentions. I have a few topics in my head but carving out the time to jot them down requires my laptop be offline and at least a 1.5 hour...